Selena Gomez’s net worth is estimated at $700 million to $1.3 billion as of October 2026. The wide range is the story: Bloomberg’s Billionaires Index placed her at $1.3 billion in September 2024, while Forbes put her at roughly $700 million in May 2025 — the disagreement comes down entirely to how each outlet values her roughly 51% stake in the private cosmetics company Rare Beauty.
Last updated: October 2026
Who is Selena Gomez?
Selena Gomez is an American singer, actress, producer, and entrepreneur — the Disney child star (Wizards of Waverly Place, Only Murders in the Building) who founded Rare Beauty in 2020 and turned it into one of the fastest-growing cosmetics brands in history. Read her full story in Selena Gomez’s biography.
The billionaire dispute, explained
In September 2024, Bloomberg’s Billionaires Index officially added Gomez at $1.3 billion, calculating that about 81% of her net worth — roughly $1.05–1.1 billion — sat in her Rare Beauty stake. Forbes disagreed in May 2025, estimating about $700 million by applying a more conservative $1.3 billion brand valuation. In October 2025, Fortune was reported to have valued the brand as high as $2.7 billion. Because Rare Beauty is a private company, the exact stake percentage and revenue are unaudited — so no single number can be called definitive. Both outlets agree on the substance: Gomez is in the multi-hundred-million to billionaire range on the back of one asset.
How the money breaks down
| Source | Detail |
|---|---|
| Rare Beauty stake (~51%, reported) | The dominant asset. Brand revenue reported at ~$350–370M (2023, viral Soft Pinch Blush) and ~$400M (2024). In March 2024, Bloomberg reported she explored selling the brand at a ~$2 billion asking valuation; the process was paused by September 2024 after strategic buyers balked at the price. |
| Acting | Only Murders in the Building — reported ~$6M per season plus executive-producer backend; earlier Disney Channel years and film roles. |
| Music, tours, endorsements (non-Rare) | ~$90M gross historically (Bloomberg via Economic Times), including reported brand deals with Puma (~$30M) and Coach (~$10M). |
| Other ventures | Co-founded the mental-health startup Wondermind — Forbes noted it had run into financial trouble, including reported unpaid staff and layoffs; include only as context for Forbes’ conservative valuation. |
Career earnings timeline
- ~2022: Net worth estimated around $95M (pre–Rare Beauty inflection)
- September 2020: Founds Rare Beauty (Sephora exclusive at launch); insists on majority ownership rather than a licensing deal
- 2022–2023: Soft Pinch Liquid Blush goes viral; brand revenue triples from ~$100M to ~$350–370M
- March 2024: Bloomberg reports Rare Beauty explored a sale at a ~$2 billion valuation
- September 2024: Bloomberg Billionaires Index — $1.3 billion
- May 2025: Forbes estimate — ~$700 million (conservative Rare Beauty multiple)
- 2026: Range stands at $700M–$1.3B depending on the private Rare Beauty valuation
Our methodology
We do not invent net-worth figures. The $700M–$1.3B range spans the two reputable published estimates: Bloomberg ($1.3B, Sept 2024) and Forbes (~$700M, May 2025). Figures below $700M or above $1.3B from celebrity-aggregator sites were cross-checked but not used as the basis, since neither Forbes nor Bloomberg — the outlets with documented methodologies — supports them. The stake size (~51%) and revenue figures for Rare Beauty are reported, not audited, and are presented as such. No figure is rounded to a neat single number, because the honest answer is a range. Like her close friend Taylor Swift, Gomez is among the rare musicians whose wealth came primarily from business ownership rather than performing alone.
Frequently asked questions
What is Selena Gomez’s net worth?
Selena Gomez’s net worth is estimated at $700 million to $1.3 billion as of October 2026. Bloomberg valued her at $1.3 billion (September 2024) while Forbes estimated ~$700 million (May 2025); the gap reflects different valuations of her private Rare Beauty stake.
Is Selena Gomez a billionaire?
By Bloomberg’s estimate, yes — the Billionaires Index added her at $1.3 billion in September 2024. By Forbes’ more conservative methodology, she sits at roughly $700 million. Whether she clears the billion-dollar line depends on the true valuation of her Rare Beauty stake.
How did Selena Gomez make her money?
Mostly through Rare Beauty: she founded the cosmetics brand in 2020 and reportedly kept a roughly 51% ownership stake rather than taking a licensing deal. That single asset accounts for roughly four-fifths of her wealth by Bloomberg’s math; the rest comes from acting (including Only Murders in the Building), music, touring, and endorsement deals.
How much revenue does Rare Beauty make?
Reported figures put Rare Beauty’s annual revenue at roughly $350–370 million in 2023 (the year its Soft Pinch Liquid Blush went viral) and about $400 million in 2024. As a private company, these figures are reported rather than audited.
Sources
- Entrepreneur (Bloomberg reporting): Is Selena Gomez a Billionaire? Rare Beauty Exploring Sale
- GuideNetWorth: Selena Gomez Net Worth 2026: The $1.3B Rare Beauty Fortune (Forbes May 2025 $700M / brand valuation detail)
- MatterDigest: Selena Gomez Net Worth 2026 (Bloomberg vs Forbes methodology comparison)
- PEOPLE: Rare Impact Fund Benefit coverage (Oct 15, 2026)
